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The Difference Between Entrepreneur and Executive

 

There is an unwritten rule in enterprise that once a company goes public, the original founders have to be ousted. The myth: entrepreneurs are great for getting a company started, however not so nice when Wall Street is looking over their shoulder. Part of this thinking is that founders of firms are mavericks, passionate doers with a vision, nontraditional in their approach to management and outspoken - the kind of rabble rousing that makes traders uneasy. (What is rabble rousing anyway?)

 

 

Passionate of their approach, some are seen as little more than televangelists who work their corporate gospel for all it's price, however when confronted with real management challenges, their methodologies are revealed to be a house of cards.

 

 

To put it mildly, this is a gross generalization and highly inaccurate.

 

 

Case in level, Steve Jobs was an entrepreneur with a vision - created the greatest user-pleasant laptop on this planet and took a byte (pun intended) out of IBM's market dominance. Passionate and visionary, Jobs had in his nook Steve Wozniak to deal with the construction of Apple. Before these guys, working on a computer required extensive knowledge of code just to do a simple task. Many a computer science main looked down at those who couldn't understand the basics of a computer. Then Apple came alongside and adjusted all that posturing by inventing a consumer-friendly pc that required no code, no programming knowledge, just plug and play. With their visually intuitive interface, Apple redefined what working on a pc meant. They changed the computer enterprise forever by creating computer systems for the rest of us.

 

 

So, it wasn't a mystery why Mac became the computer of alternative for graphic designers - with it's concentrate on the graphical consumer interface and out of the box ease of operation, an Apple might be used by anyone. Earlier than the Macintosh, all typesetting at ad agencies and design firms had to be sent out to a type house to be set into these neat rows you see in magazines and newspapers. You never knew what the type would look like till it got here back. One improper calculation might break a piece. Calculating typefaces was a science only doled out to designers with a propensity for math. With applications like Pagemaker and WYSIWYG (what you see is what you get) interfacing, Apple ruined unbiased typesetting companies overnight. Now all typesetting could possibly be performed in house out of your deskprime and changes could possibly be made instantaneously. Apple was the David that slew Goliath and Apple buyers began to take on a cult-like obsession.

 

 

However all was not well at Apple. Jobs' direction for the corporate appeared at odds with CEO John Sculley. A power struggle ensued and the board of directors sided with Sculley - Jobs was forced out, and the press had a area day. To an outsider it made no sense. To a seasoned businessperson, it wasn't quickly enough. The founder whose ideology was what introduced the corporate to its current stage of profitability and notoriety was seen as a hindrance to the next part of success. The myth of the entrepreneur, unable to take the corporate forward, prevailed.

 

 

At first, the executive staff took Apple down a road the place it had by no means been before, and profits were the proof that each one was working. Time would inform, nevertheless, that a new CEO, a number of years of lack luster sales, and a low stock worth are enough to make even the most seasoned board of directors realize they might have made a mistake. The Macintosh started to look like an IBM clone. Just another computer.

 

 

For obvious reasons, Jobs was asked back in ninety seven and the Apple brand began to make a comeback. The entrepreneurial spirit returned and Apple stopped making products that looked like gray boxes and started placing the ergonomic designs back into their industrial design. Classes discovered from Jobs' NEXT laptop system were integrated into the new PowerMac lines, and the iMac introduced the Apple brand back to profitability. This was an entrepreneur with executive and strategic execution.

 

 

Jobs introduced the passion back to Apple. The myth of the entrepreneur had been broken. And let's not neglect Jobs' funding in Pixar earlier than it was acquired by Disney. So much for the myth of the entrepreneur not understanding real business.

 

 

Conversely, executives who arose by the ranks of Wharton, Yale or Harvard realized the ropes of hard work and numbers crunching, ultimately landing a key leadership position after quite a bit of seasoning, are just as valid. Many a business needs this type of management to operate and with over 50 million companies in the United States, I'd say the majority of them operate under this administration structure.

 

 

Just look at the number of law, accounting and engineering firms that will need to have critical systems in place to operate. This isn't just a happy accident, it's tried and true enterprise 101. Many occasions executives are brought in to clean up the huge mess created by a founder who didn't know any better.

 

 

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